Papa John’s is giving away free pizza in a bizarre marketing ploy slamming the wildly-popular mattress startup Casper
Shoppers can get a year of free pizza from Papa John’s if they buy a Raymour & Flanigan mattress.
The deal seems to be a coded criticism of the mattress startup Casper, with a Raymour & Flanigan spokesperson saying in a statement that mattresses “shouldn’t come in a box. Pizzas do.”
While the deal promises a year of free pizza, customers who purchase the mattress will only get one large pizza per month.
A company is giving away a year of free pizza to every customer who buys a mattress. See the rest of the story at Business Insider
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