Once upon a time you went to your local Walmart for the latest Redbox DVD releases, household cleaning supplies, and outdoor furniture. Sure, you could pick up a mascara or razor from the usual drugstore brands, but you wouldn’t find your BFF’s birthday gift or discover under-the-radar brands in the superstore’s aisles.
That’s all changing, though. The retailer has seriously upped the ante on all things makeup, hair, and skin. Today, you’ll find pro-quality palettes, on-trend highlighters, and Instagram-worthy makeup brushes. Oh, and a very generously stocked stash of affordable face masks. Worth a trip down the highway, right? But before you jump in the car, check out the best (and most surprising) Walmart beauty finds ahead. They’re worth dropping a ridiculously reasonable amount of your coins on.
There is a lot of product out there — some would say too much. At Refinery29, we’re here to help you navigate this overwhelming world of stuff. All of our market picks are independently selected and curated by the editorial team, but if you buy something we link to on our site, Refinery29 may earn commission.
In case you haven’t heard, multi-masking has been a trend for some time now and this K-beauty brand is saving us all money and cabinet space with this rad two-in-one. Half the jar is filled with a formula that will tackle your oily T-zone, while the other side adds moisture to dry areas. Translation: It’s the perfect product for those with combination skin.
JJ Young JJ Young by Caolion Lab All In One Pore Dual Face Mask, $28, available at Walmart
Have plenty of room to spare? This sampler kit comes with the brand’s bestselling masks in travel-sizes so you can take them with you on-the-go.
Peter Thomas Roth Meet Your Mask Kit, $24, available at Walmart
If you haven’t gotten your hands on America’s most popular concealer, what are you waiting for? Bonus: The superstore has for it under $8.
Maybelline Instant Age Rewind Eraser Concealer, $7.94, available at Walmart
These handy drops from Hard Candy make it easy to customize your foundation’s coverage. Use them alone for a concealer-like effect or mix a drop into your foundation or moisturizer to add more pigment.
Hard Candy Hard Candy Glamoflauge Mix-in Pigment Makeup Drops, $7, available at Walmart
If you follow beauty influencers on Instagram, chances are you’ve seen this concealer cover up everything from intense scarring to tattoos.
L.A. Girl PRO Conceal High-Definition Concealer, $4, available at Walmart
This finely-milled face powder never looks cakey or dry on the skin. Thanks to its lightweight texture, it’s also great for baking.
Coty Airspun Translucent Extra Coverage Loose Face Powder, $5.97, available at Walmart
Hot Tools’ gold-barrel curling irons are a staple backstage at Fashion Week for good reason: The sleek rods can create both polished curls and beachy waves, depending on how you hold it.
Hot Tools 1″ Spring Curling Iron, $39.99, available at Walmart
If you’re on the hunt for a highly pigmented, yet intensely moisturizing, lipstick, these will be right up your alley. They feel like balm on the lips and come in 14 shades that range from pale lilac to vibrant crimson.
Burt’s Bees® 100% Natural Moisturizing Lipstick, $7.29, available at Walmart
This blush from Milani manages to subtly highlight cheekbones while imparting a flush of color to the cheeks.
Milani Milani Baked Blush, $6.97, available at Walmart
Olay’s Rengerist line is one of our all-time favorite drugstore skin-care collections. If we had to recommend just one product from the line, though, it would be the brand’s hyaluronic acid- and vitamin B3-rich moisturizer.
Olay Regenerist Micro-Sculpting Cream Face Moisturizer, $24.93, available at Walmart
Real Techniques brushes may be inexpensive, but they never disappoint. The super-soft synthetic bristles pick up and blend product like a dream.
Real Techniques Flawless Core Collection Makeup Brush Set , $17.98, available at Walmart
Dying to try an oval makeup brush? This colorful set has the perfect range of blending brushes to create your own flawless complexion.
Mix and match the four shades of this highlighting palette to create your own custom shade, or wear them solo — either way, you’ll be left with a beautiful lit-from-within glow.
e.l.f. Cosmetics Illuminating Quad Palette, $5.97, available at Walmart
When it comes to lipsticks, NYX Cosmetics doesn’t disappoint. Not only are the lipsticks comfortable to wear all day, but the brand boasts a huge range of shades that make it easy to experiment without breaking the bank.
NYX Professional Makeup Butter Gloss, Ginger Snap, $4.97, available at Walmart
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